Welcome and Introductions
Michael D. Cousins, RRP, Chairman, ARDA Carolinas
David Fries, CHA, RRP, President/COO Sun Hospitality Resort Services

Overcoming a Drop in Resort Revenue: How Collections & Delinquencies have Forced Resorts to Find New Sources of Revenue
After a period of economic decline and increasing delinquencies, resorts are looking for new strategies for collections, as well as new sources of revenue.   A panel of experts will discuss strategies for collections including new legal aspects that affect the collections process; new sources for revenue including rental programs and other creative ways to maintain value and thrive in tough economic times. Following the panel discussion, the group will break into small group roundtables to delve deeper into each topic.
Invited Speakers:
Kyle Derry, Portfolio Manager, Concord Servicing Corporation
Paul Goodrich, Vice President, SPM Resorts, Inc.

Resales
Industry leaders discuss the challenges and opportunities in the emerging timeshare resales market.  Growing resale demands have driven the growth of both a legitimate resale market and widespread consumer fraud.  Learn the details of the ARDA Model Resale Act from Resales Task Force members.  Hear commentary from industry experts who participate in and are affected by this burgeoning and complicated market segment.
Invited Speakers:
Jason Gamel, Vice President, State Government Affairs, ARDA
Kurt Gruber, Partner, Baker Hostetler

Networking Luncheon
Guest Speaker:
Gary M. Loftus, Director of the Coastal Federal Center for Economic and Community Development at Coastal Carolina University's E. Craig Wall Sr. College of Business Administration

Legislative and Research Update
Current legislative issues will be presented along with recent research findings.
Speakers:
Chris Stewart, Director, Legislative and Business Affairs, ARDA
Anna Chongpinitchai, Education Manager, ARDAInternational Foundation
Kevin Riley, Manager, Federal Legislation, ARDA

Mini Sessions (each session will be presented from 2:30-3:00 pm and again from 3:00 pm-3:30 pm)
Mini Session 1: Social Media-Dangers and Pitfalls
Social media has created a universal forum for millions of opinions, including those of your timeshare owners and prospective customers…and they've got a lot to say. Learn why your company should be listening and becoming part of the dialogue instead of just the topic of discussion. Get expert advice on how to navigate through the often confusing world of cyberspace to promote your brand.
Invited Speakers:
Freda Stemick, Director Business Development, The Trades Publishing Company
Jennifer Vanlergerghe, Sr. Director of Global E-Commerce, RCI
Steve Luba, Director of Public Relations, Perspective Magazine
Mini Session 2: Bedbugs 101
Bedbugs are making a comeback, and creating huge headaches for Resort Managers. Bedbugs are a complex issue which, if not addressed properly can have devastating results for your property. Hear from experts as to how to address this problem.
Invited Speakers:
Steven Zurawski, Vice President, Operations Sun Hospitality Resort Services
TBD

Educational Underwriter