November 2014 Timeshare Datashare
Timeshare Owners Reach 9 Million in the U.S.
Provided by ARDA International Foundation
According to a 2014 Timeshare Owner Omnibus Survey, 7.9 percent of all U.S. households are reported to be timeshare owners. Based on the number of households in the U.S. estimated by the U.S. Census Bureau., this can be translated into over 9.1 million timeshare owning households. The penetration rate also varies by income level. Timeshare products have the highest penetration rate among households making more than $100,000 a year while only 3.0 percent of the U.S. households making less than $50,000 annually own a timeshare.
All Heads of Households
Source: 2014 Timeshare Owner Market Sizing Omnibus Survey conducted for the AIF by HSR Associates