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Happy New Year from Howard

(From the CEO) Permanent link

Happy New Year from Howard 

By Howard Nusbaum

December 21, 2011

Happy New Year

As I was packing for my own holiday vacation last night, I got to thinking about the excitement that comes with the final preparation for a family holiday—the sense of adventure, freedom, and anticipation that feels a bit like the first hill of a really fun roller coaster! The pleasure in knowing that the next seven days are being spent with the ones you love, the people that make all the hard work in life worth it. It’s also all about breaking the routines of your daily life and making the small things large— things like connecting with the people and feelings most important to you.

I think this is also how our timeshare consumers feel as they embark on their vacations at wonderful resorts around the world. In our industry, we are the creators of these important memories for millions of families like yours and mine, which makes me love even more what we do as our core business: resort development. We should never forget that the thousands of people who comprise this wonderful industry get to be the “chefs” of the vacations du jour, and how fortunate we are.

So, my holiday challenge to you is to “walk the walk” of better vacationing. Take the time this holiday to plan that getaway with the ones you love. Make it a priority to stop and appreciate the small things and do what all satisfied timeshare owners do—plan a better vacation!

Happy New Year and best wishes for a successful and rejuvenating 2012!  


Worldwide Shared Vacation Ownership Survey (non-US)

(Research, International) Permanent link

Worldwide Shared Vacation Ownership Survey (non-US) 

From Darla Zanini 

December 15, 2011 


AIF Research 

Hopefully all of you with international properties have had a chance to participate in the ARDA International Foundation’s (AIF) first worldwide survey in over a decade. We will complete data collection at the end of December and begin tabulating results to provide the industry with statistics on the importance of vacation ownership and its most recent performance trends around the world.

Shared vacation ownership sales and resort operations represent a significant and growing force in the global economy and this major research undertaking will begin to quantify that.

The survey was developed and launched in early November with the ARDA International Foundation (AIF) working closely with Tourism Economics, an Oxford Economics Company to conduct the supply portion of the study and The Research Intelligence Group to conduct the consumer portion of the survey.  In that piece, we are measuring number of owners, residence by country, international travel preferences and for non-owners, industry awareness.  

We will ascertain key industry metrics including sales volumes, product types, resort occupancy rates and operating metrics for every world region. The results will help the financial and investment communities better understand the state of the industry and help the industry professionals around the world to educate the public, the press, lawmakers and business partners alike about the industry so that a better business environment can be created or maintained.

The survey reached 99 countries and was available in five languages. The full report will be available in Spring 2012.


ARDA Fall Conference Update

(Meetings and Events, From the CEO) Permanent link

ARDA Fall Conference Update

From Howard Nusbaum 

November 15, 2011 

Fall Conference Fall Conference 2 Fall Conference 3 

This year’s Fall Conference left me more “fired up” about the timeshare industry than ever. The enthusiasm of the attendees was contagious, and we all left with a renewed sense of commitment of working together to promote and grow this industry we all love.    

The agenda was too full to recap in this blog, so I’m including just a few highlights. We did manage to capture some special moments on camera.

Wednesday, November 9, was a full day of committee meetings where we laid the groundwork of activities and discussions for our next meeting during ARDA WORLD in Las Vegas. We concluded that day with catching up with old friends at Interval International’s Welcome Reception. Then ARDA Trustees enjoyed a real treat….dinner at The Embassy of France!

Thursday started early with a meeting of the ARDA Board of Directors.  Speakers included Josh Holmes, Chief of Staff to the Senate Republican Leader Mitch McConnell, who spoke to us about what is happening in the Senate.  Senator Roy Blunt (R-MO), provided us with a legislative landscape of several issues, including the Visa Waiver initiative.  

We were treated to a fascinating speech at the Legislative Luncheon by Congressman Michael Grimm from Staten Island, who also served in the U.S. Marine Corps and as an FBI undercover agent. 

Next was the ARDA Town Hall on the State of the Secondary Market, where we heard from ARDA Chairman Don Harrill, ARDA-ROC Chairman Ken McKelvey, and AIF Chairman Bob Miller as well as audience participants. 

Our Keynote Speaker was Dr. Peter Morici, a nationally recognized expert and commentator on economic policy and international politics. His National Economic Forecast presentation was insightful (and rather sobering).

The Closing Night Reception, sponsored by RCI, gave us a chance to network and relax a bit after two packed days of meetings, presentations, and business discussions.  

We wrapped up Friday morning with our Chairman’s League Breakfast, featuring Tucker Carlson, contributor to FOX News and editor-in-chief of the Daily Caller news site.  He offered us his witty and entertaining comments on the presidential candidates. 

I think I speak for all ARDA staff when I say that we left The Fairmont Hotel with renewed energy, optimism, and dedication to our members and the industry.   That is born partly out of a great Fall Conference program but also out of the various developer and stakeholder meetings where the real deals are made.  Stay tuned for more…….


New ARDA Consumer Initiative

(Initiatives and Trends) Permanent link

New ARDA Consumer Initiative

November 8, 2011

Welcome to ARDA Insights, an industry blog that will cover the latest industry happenings, brief updates from ARDA staff, news & announcements, and thoughts from industry leaders—as well as commentary from leaders outside our industry.

With this initial blog, we’d like to call your attention to a new consumer effort that ARDA kicked off on November 1– introducing and celebrating “Timeshare Fans.” We are working on this monthly initiative via a close partnership with our developer members. It will provide consumers unfamiliar with timeshare with a sense of why we have so many happy owners.

Each month, we will profile owners who will talk about their experience and why they love to vacation with timeshare. There can be video, photos, a blog posting from the owner, or whatever other creative elements the team develops. We will build some buzz around it each month with a press release and social media.

We’re happy to say we launched with Holiday Inn Club Vacations and four happy owners. Please take a look at www.VacationBetter.org, and we encourage you to link to this site and to use your own social media platforms to help us spread the word.

You may notice, too, that our consumer website has a fresh new look. The updated design—along with a new Timeshare Fan each month—will encourage those interested in learning more about timeshare vacation options to visit the site often.

December’s “Timeshare Fan” will be from Hilton Vacation Club, with more to follow! If you are interested in getting an owner’s story on VacationBetter.org, please contact Lou Ann Burney.

Look for our next blog recapping some of the events from this week’s annual Fall Conference…and if you’ll be there, don’t forget to participate in the conversation on Twitter with the hashtag #fallconference! 


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