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ARDA International Foundation (AIF) Resale Study—A Few Implications

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ARDA International Foundation (AIF) Resale Study—A Few Implications

February 27, 2012 

AIF Research

Our latest Resale Study shows some clear strengths, weaknesses, opportunities, and threats as it relates to the timeshare industry overall, and within the different transaction channels.

Each channel has a largely unique set of strengths and weaknesses. The resale channel has a distinct advantage when it comes to perceptions related to price. But, while resale channels have an advantage on price, developers control advocacy. Previous research has underscored both the quality and importance of delivering an exceptional experience.

This represents one of the developer’s greatest assets and strongest marketing tools: access to the resort is considered a requirement to purchase and many choose to access the resort by staying with current owners. 

There are clear indications that customers and prospects trust what they see and hear, but only to a point: the use of the Internet for research purposes coupled with a disinclination to use it for transactions, the desire to work with a licensed real estate broker, and the increased confidence associated with increased oversight are all indications that credibility concerns exist.

The study goes into many more details and discusses additional important implications for the industry. Please contact us if you’d like to learn more.


I am looking for ways to sell our timeshare but can't get any help without it costing more up front than I can afford. Is there any help you can give us. Thanks
Posted by: Keith Laurent at 3/1/2012 12:52 PM

As a trade association, ARDA cannot endorse specific resorts, developers, or resale companies with which to sell your timeshare. For more selling tips and additional help, please visit ARDA’s page on resale advice on its consumer website: http://www.vacationbetter.org/index.php?selling-your-timeshare. Hope this helps!

--ARDA Staff
Posted by: Keith Laurent at 3/1/2012 1:56 PM

I am with Worldmark I would like to sell it.it is paid for I paid 10000 and quarterly dues of 128.00 r due I have 7000 points I would appreciate ur help thank you
Posted by: Keith Laurent at 3/8/2012 5:38 PM

Hello Wendy,

Please see the response above to Judith. Also feel free to contact us at customerservice@arda.org or our customer service hotline at 855-416-6187.
Posted by: Alexa Antonuk at 3/9/2012 8:43 AM

I have received phone calls and letters from Resort Owners Association, 3208 East Colonial Dr. SteC3306, Orlando, FL, 32803 about a program to eliminate maintenance fees for timeshare owners. I suspect it is a scam. The phone number to contact is 888 853 3068. Is this a scam or is it worth looking into. I would appreciate any information you have. Sincerely, Anna nuttycombe
Posted by: Keith Laurent at 3/10/2012 12:18 PM

Dear Anna,

Any unsolicited call offering an elimination of the maintenance fees is a scam. The collective fees are what keeps the resort well-maintained and operating. Unfortunately, this type of too-good-to-be true offer is common and often results in owners being duped into paying large fees for little or no services. Please also see our selling tips at: http://www.vacationbetter.org/index.php?selling-your-timeshare.
Posted by: Alexa Antonuk at 3/12/2012 10:04 AM

I to just received a letter in the mail to eliminate fees, i figured it was to good to be true this site confirmed it .Thanks
Posted by: Keith Laurent at 6/13/2012 10:01 AM

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