Alejandro “Alex” Casado

Director of Sales & Customer Experience | RCI

June is Pride Month, and we’re celebrating the remarkable contributions of individuals in our industry. Learn more about their inspiring stories and insights by reading below.

Q: How do you celebrate Pride month, and what does it mean to you?

A: Pride Month holds a deep personal meaning for me. It’s a time to celebrate my identity, promote visibility for the LGBTQIA+ community, and show support for friends and loved ones. It inspires activism for equal rights and offers opportunities to connect with others. Overall, it’s the powerful mix of celebration, reflection, and solidarity that resonates with me.

Q: What makes you proud to be part of your company during Pride Month?

A: Feeling proud to be part of RCI during Pride Month stems from its commitment to diversity, active support for LGBTQIA+ initiatives, and an open culture that allows me to be my true self. This inclusivity fosters professional growth and creates a strong sense of community, making me proud to belong to a company that truly values and celebrates diversity.

Q: If you could share one message with the next generation of LGBTQIA+ professionals, what would it be?

A: Be proud of who you are, your voice and perspective truly matter. Don’t be afraid to show up as your full self, because that’s where your strength lies. Find your people, speak up when it counts, and know that every step you take is making things better for those who come next. You’ve got this.

Q: Can you share a time when your workplace actively supported LGBTQIA+ inclusion, and what impact that had?

A: One moment that really stood out was during Pride Month—our company puts together events/panels with LGBTQIA+ leaders, workshops, and open discussions. It’s not just about celebration; it creates space for real conversations. It made a big difference in how supported and connected we all feel.

Q: What gives you hope for the future of LGBTQIA+ inclusion in our industry?

A: What gives me hope is seeing more LGBTQIA+ folks in leadership, companies stepping up with real support, and younger professionals who are all about inclusion.

Alejandro “Alex” Casado

Director of Sales & Customer Experience | RCI