Our Culture
Our members deliver one of America’s most innovative and enjoyable lifestyle products, and ARDA’s culture is a reflection of that vibrant, ever-evolving product.
We’re passionate about delivering extraordinary experiences. That’s why ARDA members, staff, and others in the ARDA family are so active and feel so united. We know the value of putting owners on vacation — not just to the owners themselves, but to the nation’s economy as a whole.
Our passion for timeshare comes along with a drive to build momentum for the industry and a fierce dedication to a code of ethics. We’re not a regulatory agency, but our historic guidelines on timeshare activities have raised consumer confidence in the industry.
Meanwhile, our members work in partnership with us to carry out those guidelines and keep our code of ethics current.